BLUESTAR

Industry
Aircon Spares Division

Scope
Packaging System Solution

Our brief from Blue Star was to re establish Blue Star spares as an authentic spare replacement option thru a rebranding of their packaging. It was essential that the customer perceive the replacement spare to be a genuine Blue Star Spare and covered their entire range of spares from a simple plastic clip to a large compressor. 

After a study of the packaging process and the various products we set in place a packaging system, a certification system for the entire range of products using only a few packaging variants thereby
keeping cost low and assembly simple and foolproof.

Product Packaging System
Done for designsutra / contract advertising.